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Santoshkumar Pandey

Engineer by qualification, content & marketing expert by profession. Meditate, blibliophile & a creative geek.

Vuukle can now identify Comment Spam while its being typed!

The Honeypot Project received 3,506,236 unique spam messages in just this week. The spamming industry makes gross worldwide revenues to the tune of $200 million per year. Even the conservative estimates state that spamming costs American firms and consumers almost $20 billion.Vuukle has since its inception taken the fight against Spam very seriously and has […]

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Vuukle goes Live on Hollywood movie review site JoBlo

JoBlo.com which features as the top 25 online entertainment sites by Entertainment Weekly, is now the latest addition to Vuukle’s list of clients. JoBlo.com is known for its convivial tone, latest (to-the-minute) updates of recent movie trailers and exclusive clips. JoBlo gets its name from its founder Berge Garabedian (aka JoBlo) who started the website […]

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Should you as a publisher abandon your comments section?

  That’s the kind of feeling some publishers have regarding their comments section. Comments once considered an integral part of the online experience have seen much fragmented opinions of late. But disabling comments altogether is a bad mistake. It is safe to say there’s a trend towards replacing comments with something else. Somewhere down the […]

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Vuukle Impact: Hubbard Broadcasting owned KOB4 sees 48% response rate on comments in July.

Vuukle went Live on KOB4 in June amid great expectations. A look at numbers for the month of July show the superb Vuukle impact made on KOB4’s user engagement. The comments yielded 48% response rate in the month of July, which is just spectacular. Earlier, Vuukle had reported boosting average user session time by over […]

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The Cons of the Social Age Part 2: How do Digital Publishers retain their prominence in the age of social communities

social media digital publishers

As Zenith report points out that internet advertising has this year overtaken television to become the biggest advertising medium globally. And internet-media companies are taking the top ranks. As seen in the previously, Facebook and Google are sopping up almost all of the growth while continue to grow in already available market. This has led […]

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The Cons of the Social Age Part 1: Digital Publishers losing their communities to Social Giants.

social media digital publishers

Gone are the days when publishers ruled the roost in delivering information. Today digital publishers have to compete against the ever dominating and rapidly changing landscape. These days any news article- be it about sports, war, politics, art or immigration- has to increasingly compete against social media feeds for attention and relevance. While the rise […]

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