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Digital Publishing: Why a Good Social Interaction is a must in the Digital Age?

social digital publisher

According to Behaviour Economics, the “Interaction on a digital platform is much easier because a computer does not require intellectual or emotional association.” The number of individuals on the internet is in billions. Social interaction rules the roost, helps to promote business to a huge crowd. Facebook and Google, without being publishers, are the most […]

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The Importance of having a Commenting System for your Website

importance commenting system

Every 60 seconds 510 comments are posted online. Yet, there’s a big dilemma. To use or not to use a commenting system for your website? Whether you are a small time blog or an established publisher, one of the things that truly matter is how people engage with you on your posts. The debate about […]

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Reliance Jio Vs Airtel: The Great Mobile Internet Showdown

Reliance Jio Vs Airtel Vuukle Ad Network

India is the fastest growing mobile internet market in the world. This $1.5 trillion wireless market is now facing a major disruption, thanks to Mukesh Ambani’s ambitious Reliance Jio. We analyzed ad impressions and clicks over 200 million users on the Vuukle ad network in the last week of April, 2017. The conclusion is a […]

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Facebook Instant Articles Fail: Digital Publishers Leave the Party

Facebook Instant Articles Fail

Facebook is at the receiving end of the ire of various digital publishers on its platform. Many are jumping ship and ditching the Facebook Instant Articles, after it has spectacularly failed to live up to its promises. Touted as a revolutionary tool for the Publishing Industry in the digital age, has even its most ardent […]

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The Curious Case of Disqus Ads on your Website (Again)

curious case disqus ads

Unlike those tens of looser publishers who are mistakenly convinced that user comments are best handled on social media, you don’t buy into Facebook’s bullshit. You are convinced that having users engaged on your site is best for your business. You use Disqus, the popular, though imperfect, comments plugin. And one fine morning, you wake […]

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